Video: Inside the BMW M3’s V8 Literally

In almost every movie you watch now CGI graphics are used. Their awesome but most of the time graphics don't do that great of a job. Nothing beats the real thing. The advertising firm IdeaCity recognized this and melded high-tech wizardry with old-school filmmaking to create an absolutely beautiful ad for BMW's new M3. The IdeaCity crew went to Munich to study the M3's V8 engine. They had three complete engines shipped out to Belgium, where manifolds were cut, cylinders were shaved and lighting holes were drilled to mount special cameras, lenses and lights. After two weeks of intensive study and preparation, the team took another four, 20-hour days to film what happens inside the 420 hp mill during a single revolution. The completed spot was filmed at 10,000 frames-per-second and doesn't utilize any form of computer-generated effects. We watched the video over and over and feel you will do the same[Source Auto Blog]

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